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Our workCase study

Styled Spaces Co.

Interior design advice, and the tools to use it.

A UK interior design website with its own colour tools. We built it for a client, with articles, room guides, a style quiz and a paint colour tool in one place.

  • Client
  • Websites
Home page of the Styled Spaces Co website: a warm bedroom photo behind the lead article, with three interior design articles below.

01/The need

What changed.

Before

After

01The owner's interior design ideas lived on Pinterest boards and Instagram posts.

After

Now the brand publishes articles on its own website.

02There was no blog and no email list to bring them together.

After

The website is the blog, and a newsletter sign-up builds the email list.

02/The build

What we built.

One site for the writing, the advice and the tools.

  • The journal

    Articles readers can browse by room, by style and by trend.

    The newest story leads the home page over a full-width photo, and every article shows its category, date and reading time.

    • Room guides
    • Design style guides
    • Trends and inspiration
    • Search across the site
  • Paint colours

    A colour tool that turns a mood into real paint.

    Visitors choose colour moods and build a palette, then see the closest matching paints from real paint brands, with a link to order a sample.

    • Lock the colours you like, generate the rest
    • Copy any colour's code
    • Finish and coverage for each paint
    • A link straight to the paint brand
  • Style quiz

    A quiz that starts with how you live.

    Picture-led questions about life at home, ending in a personal result that shows which design styles suit you.

  • Design styles

    Every style, one menu away.

    The menu groups the design styles by mood, from calm and minimal to bold and expressive, each with a one-line description.

“The website itself not only looks fantastic, but was also built with SEO and visibility in mind, which has already had a really positive impact on traffic and discoverability.”
Nicky, Styled Spaces Co, on Trustpilot

03/Screens

Inside the site.

  • The Styled Spaces paint colour tool: colour moods on the left, a palette of five colours, and the closest paint matches for a soft grey with a button to order a sample.

    The paint colour tool

    Pick colour moods, build a palette and see the closest paints, ready to order as samples.

  • The first question of the Styled Spaces style quiz: four photos of living rooms to choose between, with a progress bar above.

    The style quiz

    Each question is a choice between rooms, so visitors answer by picture.

  • The Styled Spaces menu open over the home page, listing interior design styles in four groups by mood.

    The styles menu

    Design styles grouped by mood, each with a short description.

04/Start a project

Tell us what the site needs to do.

On a free 30-minute call we talk through the business and the work the site has to bring in, and you leave knowing what happens next.